Improtics
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Improtics

Expert Google Ads management for e-commerce brands and agencies worldwide. Built on systems, powered by results.

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  • E-commerce Google Ads
  • Case Studies
  • Free Google Ads Audit

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  • vasant@improticsppc.com

© 2026 Improtics. All rights reserved.

Boutique Google Ads Agency

We Make Google Ads ProfitableProfitableScalableEffortless

For e-commerce brands and agencies worldwide. Systematic account management backed by data, not guesswork.

Get a Free AuditHow We Work
$30M+
Ad Spend Managed
$90M+
Revenue Generated
50+
Accounts
4x+
Average ROAS
ads.google.com · Account Overview
Real Google Ads account: 9.09x conversion value/cost on $380K conversion value, Japanese loungewear brand, USA
Japanese Loungewear · USA9.09x conv. value / cost

Real account, names withheld. See all case studies

ads.google.com
Real Google Ads account: 9.09x conversion value/cost, Japanese loungewear brand, USA
Japanese Loungewear · USA9.09x ROAS →

Real account, names withheld.

Trusted by brands worldwide

Vinod Cookware
Aluminate Life
ONYC
Rooted for Good
Erobold
E-commerce brand managed by Improtics
Vinod Cookware
Aluminate Life
ONYC
Rooted for Good
Erobold
E-commerce brand managed by Improtics

Who We Work With

Two focused partnerships. One clear outcome: profitable Google Ads.

Agency Looking for a Partner

White-label Google Ads management. Your brand, our expertise. Scale your service offering without hiring.

Explore partnership

Brand Looking for Growth

Direct Google Ads management for D2C and e-commerce brands. Shopping, Performance Max, Search - the full stack.

See how it works

What We Do

Focused services built around one thing: making Google Ads profitable for e-commerce.

Google Ads Management

Full-service account management with weekly reviews, proactive optimization, and a systematic approach to scaling profitably. Shopping, PMax, Search, Display.

White-Label Partnership

Invisible delivery for agencies and freelancers. We manage accounts under your brand. Your clients never know we exist. Branded reports, Slack access, month-to-month.

Google Ads Audits

90-point account analysis with a recorded Loom walkthrough and prioritized action plan. Know exactly what is working, what is broken, and what to fix first.

The Receipts

Not slogans. Actual Google Ads account screenshots. Client names withheld, numbers untouched.

ads.google.com
Real Google Ads account performance for Japanese Loungewear · USA - 9.09x conv. value / cost
9.09xconv. value / cost

Japanese Loungewear · USA

Up 3.71x year over year on $380K conversion value. PMax segmented by price and collection.

View case study
ads.google.com
Real Google Ads account performance for Gun Accessories · USA - $2.63M purchases / sales
$2.63Mpurchases / sales

Gun Accessories · USA

Broke a long-standing plateau: ~$180K/mo to $400K+/mo at 5.45x conv. value/cost.

View case study
ads.google.com
Real Google Ads account performance for eBike Brand · UK - 5.72x from a zero-history account
5.72xfrom a zero-history account

eBike Brand · UK

New UK account launched and scaled to £33K+/mo and 5.72x within five months.

View case study
See all 7 case studies

What Clients Say

Real feedback from real partnerships.

“

Vasant and the team are incredibly knowledgeable PPC'ers. They are a pleasure to work with and have always met deadlines.

White Label Client

Miami, Florida

“

The team conducted a professional and comprehensive account review which addressed every facet of our campaigns from structure to targeting.

Tanya D'mello

Mumbai, India

“

Vasant provided outstanding service in auditing and strategizing our Google Ads campaigns. The deep dive into our account pinpointed key areas for improvement.

Aaron

New York

The 5-Pillar Review System

Every account gets reviewed through five lenses every week. No campaigns slip through the cracks.

01

Campaign Review

Performance trends, budget pacing, bid strategy health

02

Account Review

Top-down view of overall account structure and efficiency

03

Search Terms

Negative keyword management, query intent analysis

04

Growth Ideas

New opportunities, scaling strategies, campaign expansion

05

Deep Dive

Segment analysis, device/location/audience breakdowns

Industries We Serve

E-commerce, lead gen, and local services - across a dozen verticals worldwide. Wherever the goal is profitable growth from Google Ads, we have done it.

Apparel & Loungewear
Cookware & Kitchenware
Health, Beauty & Wellness
Supplements & Nutrition
eBikes & Mobility
Solar & Renewable Energy
Automotive & Parts
Golf & Sporting Goods
Home & Garden
Recovery & Fitness
Education & Training
Local Lead Generation

Not listed? If it runs on Google Ads, we can help - let's talk.

Vasant Chaudhary, founder of Improtics

Who You Are Working With

I'm Vasant Chaudhary. I built Improtics around systems, then a team to run them.

Over five years inside e-commerce Google Ads accounts - more than $30M in spend, 50+ accounts, across the US, UK and India - I kept seeing the same problem: accounts drifting because no one had a repeatable process for reviewing them.

So I built one, and a team of specialists who run it. Every account goes through the same five-pillar review every week, with decisions backed by data pulled straight from the account, not opinion. That is why the screenshots above look the way they do - the same system, applied account after account.

Vasant ChaudharyFounder, ImproticsConnect on LinkedIn

Frequently Asked Questions

How does the white-label partnership work?

Behind-the-scenes operations under your agency brand. Clients never know of our involvement. You keep the relationship and the margin.

What's included in the monthly fee?

Campaign management, optimization, conversion tracking, white-labeled reports, account management, and strategy calls.

How quickly can we get started?

Typically 3-5 business days after agreement finalization. We review the account, build a strategy, and start optimization in the first week.

Do you require long-term contracts?

Month-to-month agreements available. Longer terms are available with better rates, but you are never locked in.

How do you handle client communication?

All communication flows through your agency. We provide insights, data, and talking points for you to share with your clients.

What if a client wants direct contact?

Our team presents as your internal Google Ads specialists. We never interact with your clients directly unless you want us to.

Ready to See What's Broken?

Get a free 90-point audit of your Google Ads account. No pitch, no pressure - just a clear picture of where you stand and what to fix.

Get Your Free Audit